Love the Watch, Not the Bill: The Tag Heuer F1 That Forgot It’s for Fun.

Let me get this out of the way: I’m really happy the TAG Heuer Formula 1 is back. I didn’t live through the 80s hype, but I’ve always had a soft spot for that cheerful, racing-inspired watch that didn’t take itself too seriously. And while the vintage versions always looked a bit too plasticky for …

KUOE KYOTO’s First Diver: Hands On Fine Japanese Watchmaking.

Microbrands are about the only thing in this world that still gives me goosebumps. Bonus points if the microbrand is Japanese. So you can deduce the emotions I got after getting my hands on one of KUOE KYOTO’s best looking watches. There’s a lot to be said here. A lot of emotions as I said, a …

Trump’s 31% Tariffs Vs The Swiss Watch Industry.

The Swiss watch industry is now ticking to a more anxious rhythm. President Donald Trump’s 3rd of April’s decision to slap a hefty 31% tariff on Swiss imports has sent shockwaves through the horology world. This move not only threatens to inflate the price tags of coveted timepieces but also casts a shadow over the …

Rolex Land-Dweller: The Innovation Staring (a Bit Too Much) in the Rearview Mirror.

Presented as a quiet revolution, the new Rolex Land-Dweller doesn’t lack technical firepower. Its caliber 7135, beating at 5 Hz, shows a clear ambition for precision. The Dynapulse escapement, made of silicon, embodies modernity without sacrificing power reserve (66 hours) or mechanical robustness. On paper, the Land-Dweller ticks all the boxes of a 21st-century Rolex: …

ARE LONGINES READY TO SPREAD THEIR WINGS AGAIN?

Hello my dear dear readers! lnass here, your very own Horology Tinkerbell. Before starting off this article, I want to thank every single one of you for your many positive returns, heartwarming support and for expressing your love for what I write, I’m very humbled and honored by it all and I love you right …

A Ticket to Horology’s Great Memory Museum.

Today we’re going on a trip through Horology’s Great Memory Museum, as part of The Beginner’s Compass Series; so, have your cameras on hand, and don’t forget your pens and notebooks to jot down the interesting facts and names you’re about to discover. I, your ever loyal editor, will have the pleasure of being your …

Why learn or even care about Watches ? – The Compass #1

Welcome to the first chapter of the Time-Telling Magazine’s “The Beginner’s Compass” series ! Since our mission is to make this digital magazine your go-to destination for anything Watches and Horology, we decided to introduce this new category of articles where we teach you EVERYTHING you need to know. As the title suggests, we will …